LONDON
223 Metal Box Factory
30 Great Guildford St
London, SE1 0HS
–
+44 20 8065 5490
[email protected]
223 Metal Box Factory
30 Great Guildford St
London, SE1 0HS
–
+44 20 8065 5490
[email protected]
Latest Insights

Two Trends Driving Cultural Relevance Right Now
If Summer was all about living your best Barbie life, the transition into Fall was all about Taylor Swift and…
Meg Asaro, Head of Strategy, and Sam Wilkes, Creative Director

Where Brand Meets Culture: How to Create Sought-After Swag
Seven considerations for developing and designing impactful branded merch that people actually want, use, and care about.
Beth Wheatley, Gali Lucas & Tom Macpherson, Vault49 London

The Birth of TechniLuxe: How Tech is Elevating Wellness Culture to a Whole New Luxurious Level
Four principles for emerging TechniLuxe Wellness brands.
Nicole Prefer, Strategy Director

Gen Z’s Escape into ‘Luxury’
Seeking moments of escapism, Gen Z are redefining ‘luxury’ on their terms. We explore what brands need to know to connect authentically.
Chloe Sacrè, Junior Strategist